Wednesday Wonder Woman – Lauren Armes

Eeeek!  I could not be more excited to share this interview with you!  I have been a big fan of this woman and her incredible work for a while now and am thrilled to be able to introuduce Lauren Armes, founder of Well To Do London.

When you were a little girl, what did you want to be when you grew up?

I wanted to be a fashion designer. I used to draw long limbed women and then take the sweet wrappers and craft them into wildly outrageous ball gowns. I was a creative kid, but very meticulous, and would cry if I coloured outside the lines.

What do you do now?  For work?  For fun?

Now, I run an online wellness publication for Londoners who opt for a healthy urban lifestyle, infused with fun and flavour. I also host a monthly event series for wellness entrepreneurs and health conscious startups. I’m incredibly intrigued by the global wellness movement and how the industry is evolving. I guess I explore every facet of it for fun…

How did you get into your area of expertise?

I started out working for an industrial aerosol manufacturer in Australia for whom, after graduating from university, I found myself travelling the world establishing global distribution channels – predominantly in mining dominant countries. I got a lot of high level experience in negotiating deals, and a whole lot of insight into what it takes to run a successful global company. When I moved to London in 2013, I consulted in various roles across different industries – knowing, deep down, that I wanted to build my own empire. It started as a side project but in October 2014 I left my corporate job to focus on building  my own business – and so, here I am today.

What obstacles have you faced in following your dreams and how have you overcome them?

I never thought I’d get to where I am now, even though deep down I knew I wanted to be the boss. I suppose it’s often the fear of admitting to our deepest desires, that stops us from getting to them. In terms of obstacles, I think fear of failure has often gotten in my way. As soon as I realised that in order to fail, I had to at least try, I just stopped thinking too much about the future and went for it.

What’s the best part of what you do?

Being in control of how I spend my time, and with whom I spend it. The flow-on from that is that I get to meet incredible people who are building world-class businesses and changing lives as they do it. I love that there is no longer a distinction being life and work. I love what I do and would do it for free – the fact that I get paid is a massive bonus.

What advice do you have for other women who might want to follow suit?

Get to the core of why you want to achieve what you want to achieve (even if you don’t know exactly what that is yet) – and go from there. Then, I’d say show up every day. For at least a year. If not five years. Success doesn’t happen overnight.

What’s your morning routine?  

I wake up slowly. I usually stay in bed for 10 minutes and peruse my emails. I live on the other side of the world to my family, so I often wake up to news from home and that’s a great way to start the day. Then, I shower, have breakfast and sit down at my computer to organise my day. I get a clear to-do list in place and then try and stick to it as best I can, though I’m still working on that discipline. When you start your own business, I think it takes time to find your groove… at the same time, things change so quickly so having a routine doesn’t always work.

3 things that are on your ‘to do’ list today?

Blitz my inbox down to zero, lock down my panel for The Welltodo Life Series in September, and pick up  my dry cleaning.

What are you working on at the moment?  Next project?

I’m finalising a business plan to take Welltodo London to the next level. That’s about all I can say about that right now. 🙂

One woman you admire and why?

My late Grandmother, who lived to the ripe old age of 100. She said that the secret to a long and happy life, is to always look for the best in people. I’ll carry that with me forever.

Three wishes?

I wish for contentment, success and an eternal summer.  

Who do you turn to for advice?

A handful of people, from business mentors to close friend and family members. I can also pretty much run anything by my boyfriend. He doesn’t always have the answers but most of the time when it comes to advice, I usually know the answer – it just helps to flesh it out with something trustworthy.

Who do you turn to for a shoulder to cry on?

My mum, my boyfriend, or sometimes complete strangers.

Favourite book?

A Once Courageous Heart by Kylie Johnson. It’s a poem about connection, love, heartache and estrangement. It’s so very moving and beautifully crafted.

Favourite movie?

The Holiday – tacky, I know. I just love Jude Law.

Favourite childhood game?

Probably battleships…

Fantasy career? Why?

This is it!

Words for Monday motivation?

“Get up, dress up, show up.”

#FeelGoodFriday song?

Memories and Dust by Josh Pyke

Favourite quote?

“Replace fear of the unknown with curiosity.”

Thanks so much Lauren!

x Louise

Contact Lauren

Website

Facebook

Twitter

Instagram

What Do Your Feelings Sound Like?

Every day I journal and plan in my #DesireMap planner, which as well as a planning/ journal section, also has space for setting intentions, goals and keeping track on progress, each week, month and throughout the year.  It’s also filled with inspirational quotes and thoughts – today’s was: “pick a song for each of your core desired feelings”

So I’ve put together a mini play-list of songs that resonate with my CDFs today:

  1. Vibrant – Clap Your Hands, Parov Stelar
  2. Inspire – Your Soul, Rhodes
  3. Bodhi – How Big, How Blue, How Beautiful, Florence & The Machine
  4. Love – Only Love, Ben Howard

Play

Music is one of the fastest ways to generate the feelings we desire and what a wonderful way to really connect with how we most want to feel. 

So get your dancing shoes on and create a playlist for yourself, filled with songs that help you to feel the way you want to feel.

I’d love to hear your songs, so please share your playlist in the comments below.

Sing and dance to your joy! 

x Louise

Book your FREE discovery call with me to uncover your Core Desired Feelings.  Create the business and life you desire.

Wonder Woman Wednesday – Lucy Sherwood

I cannot wait to share this beautiful woman and her work with you.  I have my eye on all her stunning creations and will some day adorn myself with them all.  

Meet Lucy Sherwood from Rock & Raw.

When you were a little girl, what did you want to be when you grew up?

Anything that involved making things, I loved paint and treasured my ‘craft box’ (A box filled with pipe cleaners, empty loo rolls, bits of glitter and stickers

What do you do now?  For work?  For fun?

At the moment I run Rock & Raw on a daily basis, whether that is designing new pieces, hand crafting custom orders or working on new projects. Most of the time you will find me in my workshop or sourcing the most beautiful stones from ethical dealers from the UK, Seville and Canada.

I have a strong spiritual practice which is a big part of my daily routine, meditation & yoga are a big part of my life. For fun I paint, hang out with my tribe, cook, pat my cat or indulge in beauty treatments (under the yoga pants I have an inner 1950s film star waiting to be set loose!)

How did you get into your area of expertise?

I qualified as a lawyer and worked in the legal world for 6 years. It never fitted me and I never loved it. Three years ago I found yoga and meditation. As this practice started to shape me, it became more and more clear that working in an office was not for me.

I’ve always been very fussy about my jewellery. I have to love a piece to wear it – and I mean a head-over-heels, oh-my-god-I-am-never-taking-this-off love. I mean a head-over-heels, oh-my-god-I-am-never-taking-this-off, love. After embarking on this quest to find spiritual growth, I looked for pieces that reflected my journey. But I couldn’t find things that resonated with me in that, never-taking-this-off way. Pretty soon, the answer dawned on me and it was beautifully simple: if the pieces I sought weren’t in the world, this was my chance to make them. And so I summoned up my courage, left my legal job and immersed myself in jewellery design training. Finally, in September of 2014, Rock & Raw was born..

What obstacles have you faced in following your dreams and how have you overcome them?

My biggest obstacle has been fear. It is not easy going from a full time, secure ‘normal’ job to running your own business. I was brought up in a family that valued ‘professionalism’ and job security. Most of my family are doctors or work in finance so for them and me this was new territory.

I threw my heart and soul into this business and I love every bit of this. In some ways this made it harder as there was no one who could tell me ‘hey girl, I have seen the future and this works out super well’.

The only way to overcome this was to learn to trust unconditionally. It was such a valuable lesson for every area of life-I am still learning and re-learning it every single day.

What’s the best part of what you do?

Being able to spread joy to others by enabling them to wear something beautiful, powerful and soulful.

What advice do you have for other women who might want to follow suit?

This is going to sound counter intuitive, but you really have to put your logical mind to one side and trust your instincts. You are never going to have it all figured out before you start and if you sit there thinking about all the ‘what if this happens’ then you are never going to do it.

If you feel that call in your heart and soul, listen and take the jump. The universe will support you in following your joy.

What’s your morning routine? 

The first thing I do in the morning is dedicate time to my mind. I spend the first half hour or so of the day sitting in meditation, processing anything that has come up for me, tuning into my inner voice and focusing my mind on the inspiration and beauty that the day will hold.

At the end of the mediation I ask ‘where would you have me go, what would you have me do’ and I tune into the inner guidance which leads me to a creative and fulfilled day.

3 things that are on your ‘to do’ list today?

  • I am visiting my ethical gem dealer to collect 96 gorgeous vibrant pink rubies that have been hand cut to fit a custom made piece
  • A big post office trip to ship out some lovely orders
  • Making a huge mason jar full of green juice for my 5pm meeting about an upcoming event!

What are you working on at the moment?  Next project?

We have SO many exciting things on the go. At the moment my focus is on developing the new range (think crystals enveloped in fine lines of diamonds, chakra symbols with tiny rubies, sapphires, emeralds). We are also in the process of making stock for shops-it will be so exciting to see our pieces in stores!

ne woman you admire and why?

Any woman who is unashamedly the most authentic version of themselves.

Three wishes?

  • To always choose the light.
  • To have a conversation with my cat.
  • Health, safety and happiness for all.

Who do you turn to for advice?

My amazing, supportive and wise partner. He is incredibly calm and has such a rock solid sense of perspective.

Who do you turn to for a shoulder to cry on?

My partner again! He is the best

Favorite book?

My new fave is Light is The New Black by Rebecca Grace Campbell-it knocked me off my feet.

Favourite childhood game?

I used to wonder around collecting stones at any given opportunity. At the age of 5 I already had a small collection including one stone I especially remember. It was a red one and even back then I knew that stones had properties-I called this one the ‘fire stone’ believing it produced heat for cold days in the playground.

Fantasy career? Why?

Exactly what I am doing but expanded. I plan to hold Rock & Raw meditation circles amongst other things-there will be crystals, chakra cleansing and even Rock & Raw crystal infused water to drink.

Words for Monday motivation?

You got this.

#FeelGoodFriday song?

PINK raise your glass.

Favourite quote?

The crack is where the light gets in the best.

Thank you so much Lucy! x

Contact Lucy

Website

Facebook

Twitter

Instagram

SUP – Stand Up Paddle, Yoga, Social

Growing up by the coast in Brighton and having lived in Cornwall for a few years, I’m an outdoors girl.  I crave wide-open spaces, nature and water.

I spent years enjoying surfing, kite-surfing, wild swimming and coasteering – OK, so I wasn’t quite as cool as I’m making it sound, as I spent a lot of that time flailing around in the white water, while my surf-board donked me on the head or I found myself ‘speed-snorkling’, as my kite dragged me along the shoreline!  LOL!

Even though I looked more like shark bait, being dragged behind a wind-powered fishing-line – I loved it!  I loved being totally immersed in nature and the elements, having child-like fun with good friends and getting fit without having to step inside a gym.

When I’m near water I come alive and playing in or on water is where I unplug, reconnect, re-energise and get some headspace.

So when Piers and I first moved to London for work it was a bit of a shock to the system. We still get to the coast of my hometown in Sussex and Piers’ home in Cornwall regularly but sadly there are no waves on Clapham Common.

However, we did bring all our toys and Piers relocated Back of Beyond Adventures from the Atlantic and rivers of the South West, to the Thames and I have since swapped my wind-powered fishing line for a SUP (Stand Up Paddleboard).  

SUP’s are great in surf, they are also great for journeying calmer waters of rivers and lakes.  

SUPing has fast become my activity of choice when I’m craving some time in nature and on the water. It’s easily accessible and once you’ve got used to the board and paddle strokes you can be up on your feet and off down the river, exploring the waterways. 

I recommend going with a company, instructor or experienced friend, who knows the area, water and conditions you will be paddling in…

If you’re in or near London, Piers and his team at Back of Beyond Adventures will be running SUP lessons, social trips and SUP yoga throughout the summer from as little as £25.  Book via their website and join us for some fun on the water.